Do you need to speed up your blog? Blog speed matters. In fact, the speed of any website matters. Do you know how long a reader is willing to wait for a page to load before they give up and leave? On average, it is three seconds. While it used to be twelve seconds, and then seven, as internet service providers have offered faster service, patience has lessened. So three seconds is all you have for your page to load before you lose a reader, possibly for good.
5 Things to Do to Speed Up Your Blog
So, as you can see, speeding up your blog can be key to your success. But how can you do this? Try out our list of 5 things you can do to speed up your blog below.
1. Start by Seeing if There is a Problem
How do most bloggers check the speed of their site? They visit it and see how quickly it loads. But because your browser remembers being there before, it is going to load faster for you than it will a new visitor. And while you value your regulars, you also want to land new readers whenever possible. Instead of visiting to check, use Pingdom to test your website speed. If it is at two seconds or less, you are good to go. If it isn’t, try out the next steps.
2. Switch to a Better Host
Many bloggers opt for cheap hosting when first getting started because it helps them to keep costs low. They tell themselves they can upgrade once they get those readers. The problem is that many cheaper hosts are not properly configured to deliver optimum speeds. As a result, you never get the readers you need.
3. Optimize Images for Web
You have been told a thousand times how important images are when it comes to engaging your readers. But what you aren’t told is that they need to be optimized for web use, otherwise they will significantly slow down the load time for your page. Any image or graphic you add to your site must be optimized first.
4. Get Rid of Bad Plugins
Yes, they are tempting and fun to play with, but you don’t need to use every plugin available to you. Too many will slow things down, and the bad ones will make it even worse. Do your research before using any plugins so you know how they impact speed.
5. Don’t Go Ad Crazy
Yes, ads are the main way you will make money, but you want to keep them to a minimum. First, too many ads will turn off readers. But more than that, they will slow down your blog. Start small and then play around with placement until you can find a balance between speed and ads.