What are the important business skills for bloggers to have? Because blogging can be a hobby, too many bloggers treat it that way. But if your goal is to make money blogging, you have to treat it like the business it is. For many bloggers, this can feel intimidating.
But it doesn’t need to be. Successful blogging does not require an MBA—just a few basic business skills. To help you tackle this aspect of blogging, let’s take a look at the three most important business skills for bloggers to have.
Out of all the business skills that are utilized by bloggers, none is used more than social media marketing. The good news is that there are plenty of ways you can read up on this skill, including free or cheap online courses. It doesn’t take long to learn best practices, so spend a few hours every week studying this element of marketing until you feel like a pro.
Most of us studied how to write a business letter a few times while in school. We are usually introduced to the basics in elementary school and then expand on it in high school. But unless you have a business degree, that was probably the last time you studied professional correspondence. Well, it is time to brush up on those skills. Look for free guides, online classes, and even books to brush up on it.
In this case, the skills you need are not for being interviewed. Instead, you need skills as an interviewer. Chances are as your blog grows, you will need to outsource some tasks to other people. And the last thing you want to do is hire the wrong person. Look into blogs for HR professionals and find interviewing tips and tips for hiring to build this skill set.