Each month, The Brand Connection will spotlight one of our influencers. The Brand Connection is a boutique social media marketing agency and are the experts in social influencer activation programs. We create unique, authentic and engaging user-generated content, supporting your brand, that people love and share across multiple social media channels. We skyrocket your brand’s message… We Scale.
Our agency is unique because we are the top influencers across social media networks that other agencies and shopper insight communities contract with for social media activation programs. Our agency is founded by the experts in social media activation programs because we are the social consumer network that creates the top trending and organic content in the social media space. Our organic social influencer network has a reach of over 50 MM people across North America! And we would not be where we are today without our amazing influencers.
How Long Have You Been Blogging?:
2018 makes 10 years
Why Did You Decide To Start Your Blog?:
I was a serial retiree.
Over the years I watched my audience grown and change and my blog changed along with them. As I aged, so did my readers. I saw that a good number of them were retiring, had more disposable incomes, were snowbirds with 2 homes, etc., so I began writing more of what they wanted. It was like going from writing about Zonin Prosecco to Veuve Cliquot Champagne.
I designated 2018 as the year of living YOU…which means that I (and my readers) will do the things that we’ve been putting off and jumping in to do them NOW. This is my real focus.
Because I have so many Twitter follower it is my least favorite platform. I still love the true engagement that I get on my personal Facebook page the best. It’s easy to build relationships there.
I’m inspired more by print than blogs in the past few years. The reason is that once I find myself looking at others in the same arena, we all begin to look and sound like each other with less originality. If you’re asking who I read, it changes often.
Other than technical information… don’t listen to other bloggers like me. Develop your own voice, find inspiration in the things that you love, if you listen to anyone…listen to your readers, follow your gut right from the beginning, and my always mantras
I used to live in Paris, I own over 20 striped shirts (but have one that’s my favorite) and I get an attitude when I have to cook (and not in a good way).